Digital Marketing Plan

The most popular online marketing service Socially Savvy offer is the preparation of a digital marketing plan. The plan focuses purely on digital platforms and includes actionable recommendations that small businesses can easily apply without needing to spend much time or money.

The digital marketing plan entails advice, guidance and details on available online tools (some of which are free!) to assist with building buyer personas, undertaking keyword research and creating a content marketing strategy. It takes a look at how to create and curate social media content and develop a scheduled social media marketing template. We examine how your business currently tracks in the digital space, and provide insight and suggestions on how this can be improved to gain a larger online presence, therefore greater brand awareness and ultimately turning online visitors into customers or clients.

A major component of digital marketing is Search Engine Optimisation, more commonly known as SEO. SEO is how well your website is positioned to be discovered when potential customers search the internet with search engines such as Google. A big drawcard to this online marketing service is how we explore the back end of your website and provide suggestions on how your website can be tweaked to obtain better online visibility by achieving a higher page rank on Google.